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How Vinci Sans Font Expresses the Brand Identity and Values of Vinci Group


Vinci Sans Font: A Custom Typeface for Vinci Group




If you are looking for a modern, elegant, and versatile sans-serif typeface, you might want to check out Vinci Sans Font. This font is a custom typeface designed for Vinci Group, a global leader in construction and engineering. In this article, we will introduce you to Vinci Sans Font, its origin, design, features, benefits, applications, availability, price, alternatives, and more. By the end of this article, you will have a better understanding of what Vinci Sans Font is and why you should use it.




Vinci Sans Font



What is Vinci Sans Font?




Vinci Sans Font is a sans-serif typeface that was created by Christophe Badani and Stéphane Gabrielli, two French type designers. It was commissioned by Seenk, a Paris-based design agency, for Vinci Group, a French multinational corporation that specializes in construction, engineering, energy, and concessions. Vinci Group wanted a new visual identity that would reflect its values of innovation, excellence, and sustainability. They also wanted a typeface that would be adaptable to different media and languages, as they operate in more than 100 countries around the world.


The origin and design of Vinci Sans Font




The design process of Vinci Sans Font started in 2015 and lasted for two years. The designers conducted extensive research on the history and culture of Vinci Group, as well as the typographic trends and standards in the construction and engineering industry. They also analyzed the existing fonts used by Vinci Group and its competitors, and identified the strengths and weaknesses of each one. Based on their findings, they decided to create a new typeface that would be unique, distinctive, and coherent with the brand identity of Vinci Group.


The designers drew inspiration from various sources, such as architectural forms, engineering drawings, geometric shapes, and humanist letterforms. They aimed to create a font that would combine simplicity, elegance, functionality, and personality. They also wanted to make sure that the font would be legible, readable, and scalable across different sizes and resolutions. They tested the font on various devices and platforms, such as print, web, mobile, signage, and video. They also adjusted the font to suit different languages and scripts, such as Latin Extended, Cyrillic, Greek, Arabic, Hebrew, Thai, Chinese, Japanese, Korean, Hindi, Bengali, Tamil, Telugu, Malayalam.


The result was Vinci Sans Font, a sans-serif typeface that consists of 16 styles: Extra Light, Light, Regular, Medium, Bold, Black, and their corresponding italics. The font has a large x-height, a moderate contrast, a slightly condensed width, and a humanist touch. The font also has some distinctive features, such as the curved terminals, the diagonal cuts, the asymmetrical curves, and the subtle ink traps. The font has a contemporary, sophisticated, and dynamic look that reflects the vision and mission of Vinci Group.


The features and characteristics of Vinci Sans Font




Vinci Sans Font has many features and characteristics that make it a versatile and powerful typeface. Here are some of them:


  • Vinci Sans Font supports OpenType features, such as ligatures, alternates, fractions, numerals, ordinals, superscripts, subscripts, and more. These features enhance the typographic quality and diversity of the font.



  • Vinci Sans Font has an extensive character set that covers more than 200 languages and scripts. This makes the font suitable for global communication and localization.



  • Vinci Sans Font has a high level of legibility and readability at any size and resolution. The font has clear shapes, consistent strokes, generous spacing, and optimal kerning that ensure a smooth reading experience.

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